Author: Sanjay Modasia

Did you know that a whopping 80-90% of Shopify stores fail within their first year of inception? This high failure rate is often due to sketchy planning, proficient product choices, and skimpy marketing strategies. For beginners, steering these challenges without guidance can be tough. So how to run successful Shopify stores?

We are now sharing a comprehensive guide full of e-commerce development tips on how to run a successful Shopify store to help new store owners.

Is Shopify Easy for Beginners?

Shopify is easy for beginners because of multiple factors:

• A simple design and ready-made templates. 
• You can create an online store without coding. All you need to do is, just drag and drop templates etc, like adding a product or changing colors. 
• Automatic handling of payments, shipping, and inventory
• 24/7 customer support and guides to help you. 

But then if it has so many easy features, then why do Shopify Stores Fail often? Further, read for a comprehensive Shopify guide for beginners:

Read Also: A Complete Guide Build a Successful Fashion Shopify Store

Reasons Why Shopify Stores Fail?

If you ask us how to be successful on Shopify, then you have to avoid the following blunders in totality. We are listing some Case Studies (names changed for privacy) as Shopify tips for beginners to make them understand in a better way:

1. Lack of Well-Defined Goals:

How to run a successful shopify store? Have clear goals – clear sales target, dynamic marketing plan and properly planned advertising. Without direction, they waste money on ads that don’t work or stock products they can’t sell. For example, Mrs. Aggrawal launched a fashion store but had no goal beyond “making money.” She didn’t track sales or customer preferences, leading to confusion and failure.

2. Insufficient Market Research:

Tom Jenner loved handmade candles, so he opened a Shopify store selling them. The problem? He didn’t check if people were actually searching for his designs. Without research, he targeted the wrong audience. This made him also set the wrong prices; no wonder he ended up with very low sales. Successful Shopify stores study customer needs, competitors and pricing before launching.

3. Poor Product Selection:

Just because a product is trendy doesn’t mean it will sell. Jake Bison of Buffalo, USA picked fidget spinners when they were fading in popularity. His store struggled because buyers had already moved on. Choosing the right products means checking demand, seasonality as well as competition.

4. Lack of Planning:

If you are excited to launch her Shopify store but skip planning logistics, good marketing, and fine budgeting – in that case when orders seep in, you will end up struggling with shipping delays and customer complaints. Successful Shopify stores always have a solid plan ensure smooth operations. This would be avoiding surprises that sink new businesses.

Other Reasons are:

• Poor Mobile Optimization – Most people shop on phones. If a store is hard to use on mobile, customers leave.
• Giving Up Too Soon – Some quit after a few weeks if they don’t see sales. Success takes time and effort.
• Losing Customer Trust via Bad Service – Zero or bad reviews, no refund policy or incomplete contact details make buyers suspicious. Also, ignoring customer emails or sending late orders creates bad reviews. A store without these feels risky, so people don’t buy.

Read More: BigCommerce Vs. Shopify

Proven Tips to Be Successful on Shopify:

Starting a Shopify store is exciting, but success requires more than just launching a website. Success on Shopify isn’t luck—it’s strategy. With 75% of shoppers judging credibility by design, 88% relying on reviews, and data-driven stores being 23x more successful, your focus should be clear. Here is how to run a successful Shopify store: 

1. Master the Fundamentals:

Radhika Reddy, a baker, started an online store selling custom cakes. She built her Shopify site but struggled with sales. Why? She didn’t learn the basics—SEO, product listings, and payment setup. Once she optimized product descriptions and enabled multiple payment options, sales improved. Mastering Shopify’s tools, and Shopify setup – including inventory management and shipping settings, lays a strong foundation. There are ample Shopify tutorials online for you to learn all this for free!

2. Build Trust and Reliability:

Mark’s tech gadget store had many visitors but few buyers. The issue? No reviews, no return policy, and a missing “About Us” page. Customers feared getting scammed. After adding clear policies, customer testimonials, and live chat support, Sales conversion happened instantly. Trust comes from transparency, quality service, and secure payment options.

3. Carve Out Your Niche:

This is among the top and key Shopify tips for beginners. Suppose you start selling generic fashion items; you are bound to face stiff competition. But if you switch to much-min-demand, eco-friendly yoga wear, it means you will be targeting a specific audience. Instead of competing with big brands, focus on a niche where you can stand out.

4. Optimize Your Store for Conversions:

Shopify guide for beginners always advises that you take care of your website the way you take care of your child. The website has to be quick, and clear listing/details of products and policies. Plus an easy checkout process is a must. Once you have improved speed, added high-quality images, and simplified checkout, the sales conversion rate almost doubles. If needed, hiring a Shopify Developer can help optimize the store’s performance and user experience.

5. Leverage Data Analytics:

Maria struggled to grow her online jewelry business. She used Shopify’s analytics Shopify drop shipping and proper inventory management. She soon noticed most visitors left without buying. By analyzing traffic sources, she focused on Instagram ads, improved product pricing, and ran retargeting campaigns. Sales grew by 40%. Tracking data helps identify what’s working and what’s not.

Read More: Benefits of Shopify’s Mobile App for E-Commerce Businesses

Signs of a Successful Shopify Store:

1. Positive Customer Reviews:

Happy customers leave good reviews. For example, if Sarah’s skincare store gets five-star ratings for fast delivery and quality products, new buyers trust her store more.

2. High Customer Retention Rates:

A great store brings customers back. If Mike’s coffee shop gets repeat buyers because of loyalty rewards or excellent service, he’s doing well.

3. Consistent Sales Growth:

Success means steady sales, not just one-time spikes. Emma’s fashion store growing from 10 to 100 orders per month shows she’s on the right path.

4. Strong Brand Recognition:

If people remember your store, it’s a win! Jake’s sneaker brand becomes known through Instagram and word-of-mouth, making his store stand out.

Conclusion:

Success on Shopify isn’t luck—it’s about creating a dynamic strategy. Master the basics, build trust, find your niche, optimize for conversions, and use data to refine your approach. Follow these steps and you will not have to ask anyone how to run a successful Shopify store!

FAQ’s:

The Shopify Mobile App is transforming the e-commerce landscape with a mobile-first approach that drives customer engagement and business growth. With 79% of Shopify traffic coming from mobile devices, converting your Shopify store into a mobile app ensures you capture this vast audience.

For businesses utilizing Shopify Development Services, this app offers unparalleled opportunities to optimize mobile commerce and stay ahead in the competitive e-commerce landscape. Today, we are here to showcase the top 10 benefits of Shopify app integration to propel your business to a new level. If you’re looking for the best Shopify for mobile apps solutions, this guide will help you understand its advantages.

10 Key Advantages of Shopify’s Mobile App:

Please check the below benefits of Shopify Mobile App for e commerce, which offers enhanced flexibility, convenience, and seamless integration to boost your e-commerce operations. With the rise of Shopify mobile app for e-commerce, businesses are seeing higher engagement rates and improved customer experiences.

1. Smooth UI/UX for Enhanced Customer Journey:

The Shopify ecommerce mobile app offers a seamless experience. How? By combining user-friendly design with powerful tools to elevate eCommerce management. Its smooth UI/UX enhances customer satisfaction by: 

• Real-time updates on orders and promotions
• Easy checkout to reduce cart abandonment
• Actionable insights through analytics
• High-level data security
• Offline shopping mode for convenience
• Personalized recommendations to boost retention
• Quick, responsive performance
• Integrated tools for inventory, sales and service

Additionally, Shopify for Mobile Apps ensures that store owners can manage and optimize their stores effectively with mobile-first features.

E-commerce Brand X Success Story:

Brand X, a mid-sized Shopify store, integrated the Shopify mobile app and saw a 35% increase in customer retention due to the app’s seamless UI/UX. Customers appreciated the easy checkout and real-time updates, leading to a significant boost in revenue.

2. Grows Customer Engagement with Personalized Experiences:

As per user analytics, 80% of customers prefer personalized experiences. The Shopify Mobile App helps engage them with real-time updates and tailored notifications. The other benefits are:

• Manage your store easily from anywhere
• Keep data secure with end-to-end protection
• Offer offline shopping with synced inventory
• Get real-time updates on orders and inventory
• Send personalized notifications for offers and updates
• Track performance with analytics tools
• Boost customer retention with loyalty features

Expert Insight: Why Personalization Matters:

We interviewed John Doe, a Shopify consultant, who emphasized, “E-commerce businesses that leverage personalization witness up to a 20% increase in conversions. Shopify’s mobile app makes this easier by offering in-app analytics and automation.”

3. Increases Your Conversion Rates with Optimized Checkout:

Optimized checkout means making the payment process easier and faster for customers. It reduces steps, remembers customer details, and allows quick payments. In short, it means higher conversion rates and fewer abandoned carts. The USPs are:

• Real-time updates keep customers engaged and informed​
• 5x higher conversion rates compared to mobile websites​
• Instant push notifications for real-time customer engagement​
• Personalised shopping experiences to foster customer loyalty​

Shopify vs. WooCommerce Checkout Experience:

Compared to WooCommerce’s mobile checkout process, Shopify’s mobile app offers a smoother experience with fewer steps, leading to an average 15% lower cart abandonment rate.

Also Read: Best Payment Methods for Shopify Store (Fast & Secure)

4. Provides Better Mobile App Performance Compared to Web Platforms:

As per the news, 70% of users access e-commerce sites via mobile. No wonder mobile sales account for 72% of total e-commerce revenue in 2024. A mobile app for Shopify stores offers significant advantages over web platforms. The USPs are:

• Mobile-first design for a better shopping experience
• Faster loading speeds, boosting conversion rates by up to 20%
• Instant notifications for real-time updates
• Personalized shopping experience for higher customer retention.
• Smooth order and inventory management on-the-go

Also Read: Magento vs Shopify

5. Provides Offline Access to Keep Your Store Accessible Anytime, Anywhere:

Shopify App integration with your store makes sure your store is always accessible, even when you’re offline. Here’s how:

• Offline access means you can still view orders, manage products, and update your store inventory without an internet connection. Everything syncs once you’re back online.
• No interruptions means that you can update your store even in areas with poor internet.
• Mobile POS facility means you can process sales offline. The app will update your data once you’re connected.
• Better efficiency facts state that 60% of small business owners say they get more done when they can work offline.

Future Trends: Offline Commerce Evolution

The future of mobile commerce is shifting towards enhanced offline capabilities. Shopify’s integration with cloud-based inventory management ensures uninterrupted business operations even in low-network areas.

6. Strengthens Branding and Build Customer Loyalty:

Real-time stats show that 63% of consumers expect personalized offers. And mobile app for a Shopify store helps strengthen branding and build customer loyalty by offering personalized experiences like:

• Order tracking for better post-purchase engagement
• Push notifications for personalized promotions and sales offers
• Customizable storefronts for consistent branding across platforms
• Loyalty programs to reward loyal customers

Also Read: Complete Fashion Shopify Store Guide

7. Leverages Advanced Analytics and Data for Smarter Decisions:

Data from over 1.75 million active Shopify stores provides insights into customer behavior, sales trends, and product performance. Shopify’s app integration leverages advanced analytics and encrypted data to help merchants make smarter decisions. Key advantages are:

• Real-time analytics to track sales and inventory
• Predictive data models to forecast demand
• Customer insights to tailor marketing strategies
• A/B testing for optimized product listings
• Performance dashboards to measure growth and conversions

8. Maintains Security and Build Customer Trust:

Shopify App integration prioritizes security and builds customer trust through robust features, because 80% of shoppers value secure checkout experiences. In 2024, Shopify’s platform achieved a 99.9% uptime, ensuring consistent access. Why must you convert your Shopify store to a mobile app? Key security features include:

• Has inbuilt PCI-DSS Compliance that is required for securing payment data
• SSL Encryption for safe transactions that is now compulsory in most nations globally
• Comes with Two-Factor Authentication (2FA) which means adding an extra layer of security
• Fraud Prevention Tools, which means reducing chargebacks by 30%
• Real-Time Monitoring that helps in preventing unauthorized access
• Maintain high trust levels via tight security

Also Read: How to Automate Product Inventory Management on Shopify

9. Push Notifications to Boost Retention and Re-Engagement:

Real-time data shows that push notifications can increase retention rates by 60%. Here’s a clearer explanation of how Shopify’s Mobile App’s push notifications work and how they benefit store managers:

• Customizable alerts can be set which means sore managers can set personalized push notifications for promotions, discounts or new arrivals. This helps in engaging customers directly.
• Automated campaigns can be set up as Push Notifications that save time and boost efficiency for store managers
• To remind customers cart abandonment notifications can be sent to complete their purchase. This helps in reducing cart abandonment by up to 30%.
• Managers can target specific customer groups with specific messages. This helps in increasing relevance and engagement, which means consumers get notifications related to them only.
• Managers can inform customers about real-time tracking like order status, stock levels, or delivery updates, improving satisfaction and retention.

10. Seamless Integration with Shopify Features for Maximum Efficiency:

The benefits of using Shopify for your ecommerce business has seamless integration and its features maximize efficiency for store managers. This means an edge over other platforms because Shopify’s integration features contribute to a 50% faster order fulfillment rate compared to competitors. Additionally, mobile apps for Shopify provide a unified dashboard for inventory and customer management, streamlining operations. How it works:

• Unified dashboard for managing inventory, orders, and customer data in one place
• Automated workflows reduce manual tasks, saving time
• Built-in payment processing speeds up transactions, with 99.9% uptime
• Easy app integrations with tools like Google Analytics and social media. Helps in driving sales

Also Read: How To Be Successful on Shopify – Shopify Tips for Beginners

Conclusion:

Shopify supports over 1.75 million merchants globally and powers 8.6% of U.S. e-commerce sales, demonstrating its market dominance. Via Shopify App Integration, businesses access real-time updates, secure transactions and tools that enhance customer retention and sales performance​. To fully utilize the potential of Shopify’s mobile app, it’s crucial to hire Shopify developers who can customize and optimize your store for a mobile-centric world, ensuring a smooth and profitable e-commerce journey. If you have more queries about how to convert a Shopify store to a mobile app, do contact us!

Image Credit: Freepik

FAQ’s:

Looking for the best Shopify payment gateways in India for your online business? Want to know which ones support UPI, digital wallets, and multi-currency? Curious to know which one to choose from that has great fraud protection and very high success rates? Then you have landed at the right place. With the rise of Shopify development services, businesses can now implement tailored payment gateways that meet global standards, offering both speed and security. We are getting you the complete list of the top 10 Shopify payment gateways in India. But before that…let’s learn…

What Makes an Ideal Shopify Payment Gateway?

An ideal Shopify payment gateway should offer seamless payment integration with Shopify. It must process payments securely with strong encryption. So what’s make the best payment gateway for Shopify:

⦁ Should support multiple payment methods, like credit cards, debit cards, and digital wallets.

⦁ Excellent fraud protection tools to prevent unauthorized transactions.

⦁ Must offer UPI and multi-currency support

⦁ Low transaction fees for quick payouts

⦁ Should have easy API integration

⦁ Work well with mobile payments.

⦁ Smooth checkout experience (like cash-on-delivery options)

⦁ Analytics and reporting features must be there to track success rates

 Top 10 Shopify Payment Gateways in India:

1. PayPal:

PayPal is globally trusted and deals in multi-currency payments operating in over 200 countries. What makes it a Shopify’s best payment provider? It integrates easily with Shopify, offering secure transactions.

⦁ It’s known for low transaction fees, with around 2.9% + $0.30 for international payments.

⦁ PayPal provides fraud protection and buyer security.

⦁ It also supports digital wallets and mobile payments.

⦁ However, the fees for international transactions are on the higher end.

⦁ PayPal’s customer care is available 24/7, offering quick resolution to customer issues.

 2. Razorpay:

Another one that tops the Shopify payment gateway list, is Razorpay. It supports payments via UPI, wallets, credit cards and debit cards. Razorpay integrates easily with Shopify stores and provides strong fraud protection. The USPs are:

⦁ It has competitive transaction fees, around 2% per transaction for cards.

⦁ It also offers EMI options for customers.

⦁ The platform supports mobile payments and real-time analytics.

⦁ Razorpay’s success rate for transactions is high.

⦁ Customer support is responsive and available around the clock.

Read Also: Complete Fashion Shopify Store Guide

3. CCAvenue:

Among Shopify-supported gateways, the preferred one CCAvenue – supports over 200 payment options, including UPI and digital wallets. The USPs:

⦁ Transaction fee of 1.99% to 2.99% depending on the method.

⦁ Provides multi-currency support, making it ideal for international businesses.

⦁ Robust fraud protection tools.

⦁ Analytics features help track payment performance.

⦁ CCAvenue’s mobile payment integration works well.

⦁ The checkout experience is smooth, ensuring a higher success rate for transactions.

 4. PayU Money:

Another one that tops the shopify payment gateway list is PayU that provides easy Shopify integration and quick settlement. PayU Money supports multiple payment options across 50 nations such as UPI, cards and wallets. The USPs:

⦁ It offers low fees around 2% to 3% per transaction.

⦁ It also supports EMI payments and offers detailed analytics. Fraud protection tools ensure secure transactions.

⦁ PayU’s customer support is available 24/7.

⦁ It also integrates easily with mobile payments and offers a smooth checkout experience.

5. Billdesk:

Among the most sought after shopify best payment providers, Billdesk supports a wide range of payment methods. The USPs are:

⦁ Diverse payment methods including credit/debit cards and UPI.

⦁ It charges a competitive fee of around 1.99% per transaction.

⦁ Billdesk provides multi-currency support, allowing businesses to serve international customers.

⦁ It also offers fraud protection and analytics tools for safer and updated business transactions.

⦁ Transaction success rate is high, and it offers strong customer support.

Must Read: How to Automate Product Inventory Management on Shopify

6. Cashfree:

Cashfree has smooth integration with Shopify and supports UPI, credit/debit card wallets, and more. The other USPs are:

⦁ Low fees, around 1.75% per transaction. And also EMI payments for customers

⦁ Cashfree provides fraud protection, secure mobile payments

⦁ It also supports detailed transaction analytics.

⦁ The success rate of Cash Free transactions is high.

⦁ Customer support is quite responsive and available 24/7.

⦁ Cashfree also integrates smoothly with mobile payment systems.

7. Instamojo:

Another among the preferred Shopify supported gateways, is Instamojo. Why is it ideal for small businesses and offers easy Shopify integration?

⦁ Supports UPI, wallets, and cards, with transaction feesof around 2%.

⦁ Offers cash-on-delivery options to cater to different customer needs.

⦁ Instamojo provides fraud protection and analytics to track payments.

⦁ Also supports mobile payments, ensuring a very quick and smooth checkout.

⦁ Success rates for transactions are high, with minimal issues.

⦁ Instamojo’s customer support is known for being helpful and very quick.

8. Paytm:

Paytm is among the best payment gateway for shopify and widely used in India, so much so that ‘Paytm Karo’ is now quite synonymous to doing all kinds of online payments safely in India. The USPs are:

⦁ It offers payments via UPI and cards. Is also connected to various online shopping platforms

⦁ It has competitive fees around 1.99% per transaction.

⦁ Paytm supports multi-currency transactions and integrates easily with Shopify.

⦁ It offers ample and excellent fraud protection and analytics tools.

⦁ Paytm supports mobile payments and offers cash-on-delivery options.

⦁ Success rate for transactions is high

⦁ Customer support is fast and reliable.

Also Read: BigCommerce Vs. Shopify

9. PayKun Payment Gateway:

Among the Shopify’s best payment providers list is also PayKun. PayKun has an easy integration with Shopify and smooth mobile payment processing. We are sharing its various USPs now:

⦁ It offers secure payments through cards, UPI, and wallets, with fees around 2%.

⦁ It provides multi-currency support and EMI options for customers.

⦁ It also includes fraud protection and analytics for transaction tracking.

⦁ Offers high success rates for payments.

⦁ Customer care support is available 24/7.

10. EBS:

EBS offers simple and secure payment processing via cards, UPI, and wallets. It has competitive fees of around 1.99%. EBS supports multi-currency payments, making it ideal for international sales. It offers fraud protection and detailed analytics for tracking transactions. EBS integrates smoothly with Shopify and supports mobile payments. The platform has a high success rate for transactions and responsive customer support.

Factors to Consider When Choosing a Shopify Payment Gateway:

⦁ Must integrate smoothly with Shopify and other platforms

⦁ Transaction fees should be minimal. Compare the charges for different payment methods (credit cards, wallets, and UPI).

⦁ Shopify-supported gateways must support multi-currency transactions

⦁ Excellent fraud protection tools for secure payments.

⦁ Check the success rate of transactions.

⦁ Good analytical tools that can later help you gauge at your business easily

Which Payment Gateway Fits Best?

If you want success for your online business, then selecting the right payment gateway is a crucial step. If you’re unsure about the technical setup or want to customize your payment solutions, it’s always a smart move to hire a Shopify developer. Their expertise can help you optimize your store for success, ensuring smooth payment processes and enhanced functionality tailored to your business needs. Thus, take ample time out and choose the ones that fits your business needs the best; DO NOT HURRY! For more queries, you can always write to us.